n8n vs Make vs Zapier: which automation tool should you use?
Zapier is easiest, Make is the visual middle ground, and n8n wins on volume, AI agents and self-hosting. Here is how their billing and trade-offs compare.
Dymaxel Systems teamOctober 17, 20267 min readPick Zapier if non-technical staff will build and own simple automations between popular SaaS apps. Pick Make if you want visual, multi-branch scenarios with flexible credit-based pricing and someone on the team is comfortable with data mapping. Pick n8n if you have developer help, run high-volume or AI-heavy workflows, or need to self-host for cost or data-control reasons.
All three tools connect apps and move data when something happens. The differences that matter in practice are how each one bills you, who can realistically maintain the workflows, and where your data runs. This guide compares them on those points, using each vendor's own pricing and documentation as of October 2026.
How do n8n, Make and Zapier charge you?
The billing unit is the single biggest difference, and it decides which tool gets expensive first as your volume grows.
- Zapier bills by tasks. Its help center defines a task as any successful action step. Triggers, filters and paths do not count, and failed or halted steps do not count. A five-step Zap (one trigger, four actions) uses four tasks every time it runs.
- Make bills by credits. Credits replaced "operations" as Make's billing term, and for ordinary (non-AI) apps one operation equals one credit. Each module action in a scenario, such as adding a Google Sheets row, is one credit. Built-in AI features can use a variable number of credits based on tokens.
- n8n Cloud bills by workflow executions. One execution is one full run of a workflow, no matter how many steps it contains. n8n's pricing page states it directly: you pay for full executions, not for each step.
That last point is why n8n tends to win on cost for long workflows. A 20-step order-sync workflow that runs 3,000 times a month is 3,000 executions in n8n, but roughly 57,000 tasks in Zapier (19 actions per run) and a similar number of credits in Make. For short two-step automations the gap is small, and the convenience of Zapier often matters more than price.
Plan names and starting prices
| n8n | Make | Zapier | |
|---|---|---|---|
| Billing unit | Workflow executions | Credits (1 per module action for non-AI apps) | Tasks (1 per successful action) |
| Free option | Self-hosted Community Edition | Free plan, 1,000 credits/month | Free plan, two-step Zaps only |
| Paid plans | Starter, Pro, Business, Enterprise | Core, Pro, Teams, Enterprise | Professional, Team, Enterprise |
| Entry paid price | Starter from 20 EUR/month (billed annually) | Varies by credit volume; check the pricing page | Professional from $19.99/month |
| Users | Unlimited on all plans | Teams and roles on Teams plan | 1 seat on Professional, 25 on Team |
| Self-hosting | Yes | No | No |
Prices on all three sites move with volume sliders, so treat the entry figures as a floor. n8n's Pro plan starts at 50 EUR/month and Business at 667 EUR/month (both billed annually). Zapier's Team plan starts at $69/month. We have left out Make's per-plan prices because they depend on the credit tier you choose; its pricing page shows the current figure for your volume.
Which tool is easiest for non-technical teams?
Zapier, by a clear margin. Its editor is a straight list of steps, app connections are guided, and most people can build a "new form entry, add CRM contact, send Slack message" Zap in an afternoon. The Free plan is limited to two-step Zaps, so real use starts on Professional, which adds multi-step Zaps, webhooks and premium apps.
Make sits in the middle. Its canvas shows modules as connected bubbles, with routers and filters for branching. That visual layout is easier to reason about than a long Zapier list once a workflow has several branches, but mapping arrays and iterators takes some learning. Operations managers who like spreadsheets usually get comfortable with it within a few weeks.
n8n is the most technical of the three. You can build without code, but it shines when someone writes JavaScript or Python in Code nodes, calls APIs directly with the HTTP Request node, and understands JSON. In most implementations we scope, n8n is the right call only when a developer (in-house or an agency) will maintain it.
When does self-hosting n8n make sense?
n8n is the only one of the three you can run on your own server. n8n's documentation describes two paths: n8n Cloud, which it manages, and self-hosted, where you run it with npm or Docker on infrastructure you control. The self-hosted Community Edition is free and includes most core features. Some features need a paid self-hosted edition (Business or Enterprise), including SSO, Git-based version control, environments, external secrets, log streaming and workflow sharing.
Two caveats buyers miss:
- The licence is not a classic open-source licence. n8n uses its Sustainable Use License, which lets you use and modify the software for your own internal business purposes. It restricts offering n8n to others as a paid product. For running your own company's workflows that is rarely a problem, but agencies reselling hosted n8n should read it carefully.
- "Free" means you pay in operations work instead. Someone has to handle server updates, backups, database growth, SSL certificates, monitoring and security patches. A small VPS is cheap; an outage at 2 a.m. that nobody notices is not.
Self-hosting makes sense when execution volume is high enough that cloud plans get expensive, when data must stay in a specific region or on your own network, or when workflows need to reach internal systems (an on-premise database, an ERP behind a firewall) that a cloud tool cannot reach.
Which is best for AI agents and AI steps?
All three now market AI features heavily, and all three can call OpenAI, Anthropic Claude and other model providers.
- n8n includes an AI Agent node, MCP client and server support, and human approval for tool calls on its plans. Because one execution covers the whole run, an agent loop with many tool calls does not multiply your platform bill (you still pay the model provider for tokens).
- Make offers Make AI Agents, an MCP server, and its Maia assistant for building scenarios through chat. If you connect your own OpenAI or Anthropic account, Make charges credits per operation and you pay the provider for tokens directly. If you use Make's AI Provider, credits are based on tokens as well.
- Zapier offers AI by Zapier steps, AI fields and Zapier MCP. Its help center notes that each successful Zapier MCP tool call counts as two tasks, and AI by Zapier task usage depends on the model tier.
For simple AI steps (classify this email, summarize this form) any of the three is fine. For agents that make many tool calls per run, n8n's execution-based billing and Code nodes give more control. We cover what is safe to hand to an agent in AI agents for small business.
How do the three compare on reliability and maintenance?
The tool matters less than how the workflows are built. That said, there are real differences:
- Error handling: Make has dedicated error-handler routes and exponential backoff. n8n has error workflows and retry settings per node. Zapier has error-handler paths and lets you replay failed Zap runs.
- Version control: n8n's paid plans support Git-based version control and separate environments, which is the closest to how developers ship software. Check Make's and Zapier's current plan pages for their versioning options.
- Logs: all three keep execution history. Retention length depends on plan, so check it before you rely on logs for audits.
- Ownership: whichever tool you choose, the account should be in your company's name with your own app credentials. Workflows built inside a freelancer's personal account are a common reason businesses lose automations.
Which should you choose? A quick decision guide
| Your situation | Best fit | Why |
|---|---|---|
| Under 10 simple automations, no developer | Zapier | Fastest to build, widest app coverage, easiest handover |
| Branching workflows, cost-conscious, an ops person who likes detail | Make | Visual routers and filters, clear per-module credit model |
| High volume or long workflows (15+ steps) | n8n | Execution billing does not grow with step count |
| Data must stay on your servers or reach internal systems | n8n self-hosted | Only option of the three you can host yourself |
| AI agents with many tool calls | n8n (or custom code) | Agent nodes, Code nodes, no per-step charges |
| Integration with an ERP like Odoo or a CRM like GoHighLevel | Depends on volume | All three can call their APIs; n8n handles large syncs more cheaply |
It is also fine to use two. A common pattern is Zapier for the marketing team's lightweight app-to-app automations and n8n for the heavy order, inventory or invoicing syncs that touch your ERP. If you are not sure which processes deserve automation yet, start with our guide to what to automate first.
When a workflow outgrows all three (complex business logic, strict performance needs, or many thousands of runs per hour), custom code on a small Node.js service is often cheaper and easier to test than a 60-node visual workflow.
How Dymaxel approaches tool selection
We build on n8n, Make, Zapier and custom code, so we do not have a reason to push one. On a typical project we map the process first, estimate monthly runs and steps per run, then price each option against your real volume before choosing. Every workflow, account and credential stays in your name. You can see how we scope this work on our AI and workflow automation services page.
If you want a straight answer on which tool fits your volume and team, book a free 45-minute consultation through our contact page. Bring a rough list of the workflows you have in mind and we will tell you which tool we would use, and why.
Frequently asked questions
Is n8n really free?
The self-hosted Community Edition is free to use for your own internal business purposes under n8n's Sustainable Use License. You still pay for the server and for the time to maintain it: updates, backups, monitoring and security. Features such as SSO, Git version control and environments need a paid Business or Enterprise edition. n8n Cloud is a paid subscription starting with the Starter plan.
Can I migrate my Zaps to n8n or Make?
There is no reliable one-click converter, so migration means rebuilding each workflow. That is usually a good moment to clean them up, since old Zaps often contain steps nobody needs. Rebuild the highest-volume workflows first because they save the most on task costs, run old and new side by side for a week, then switch off the old version.
Do failed runs count against my plan?
In Zapier, no: only successful action steps count as tasks, and triggers, filters and paths are free. In Make, credits are counted per module action in a scenario run, so long scenarios that fail late still cost more than ones that fail early. n8n counts workflow executions. Check each vendor's help pages for edge cases such as replays, which Zapier does count as tasks.
Which tool works best with Odoo or GoHighLevel?
All three can talk to Odoo and GoHighLevel, either through built-in app modules or by calling their APIs over HTTP. For a few contact or lead automations, Zapier or Make is quick to set up. For order, inventory or invoice syncs that run thousands of times a month, n8n or a small custom service is usually cheaper and easier to debug.
Is my data safe in these tools?
All three are established vendors with security documentation, but your data does pass through their cloud when you use the hosted versions. If client contracts or regulations require data to stay on your own infrastructure, self-hosted n8n is the option that allows it. Whatever you choose, use your own API credentials with the minimum permissions each workflow needs.
Not sure what to automate first?
Bring one process. We'll tell you what it would take to automate it, in a free 45-minute meeting.
Sources
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